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Feelings of tightness and discomfort are telltale signs that skin is lacking hydration -- a vital component for vibrant and young-looking skin. Ceritonia PFA*, the proprietary technology behind HYDRAMAX + ACTIVE skincare, now boosts the hydration process at its source, with formulas targeted precisely to meet skin's moisture needs.

*PFA: Polyfractioned Active. An ultra-pure, ultra-powerful ingredient created through an exclusive purification technique developed by CHANEL, unique to CHANEL.